Maplebear
CART· Services· Market cap · Fiscal year ends in December
CEO pay in FY2025Stock +8.6% in FY2025
Chris Rogers is the CEO of Maplebear and was paid $29.8M in FY2025 (Dec).
Pay$100 in the stock at the end of FY24 → $109
Executives5
See all- 1Chris RogersChief Executive OfficerFY2025
- 2Fidji SimoFormer Chief Executive OfficerFY2025
- 3Emily ReuterChief Financial OfficerFY2025
- 4Daniel DankerFormer Chief Product Officer (1)Aggregate grant date fair values are computed in accordance with ASC Topic 718. See Notes 2 and 12 to our consolidated financial statements included in the Annual Report for the assumptions used in calculating these values. The amounts disclosed reflect the accounting cost for these equity awards and do not reflect the actual economic value that may be realized by any of our named executive officers. See the section titled “—Outstanding Equity Awards at 2025 Fiscal Year-End” for additional information. (2)The amount disclosed includes a statutory unused vacation payout of $63,537. Mr. Rogers’ base salary earned in 2025 and statutory unused vacation payout was paid in Canadian dollars and converted to U.S. dollars using an average exchange rate in 2025 of approximately USD $1 to CAD $1.397716. (3)The amount disclosed represents a discretionary bonus in lieu of amounts that would have otherwise been payable to Mr. Rogers under the CBO Bonus Plan. This bonus was paid in Canadian dollars and converted to U.S. dollars using the exchange rate on September 26, 2025 of approximately USD $1 to CAD $1.391239, which was the payment date of the bonus. (4)The amount disclosed represents bonuses paid under the CBO Bonus Plan. These bonuses were paid in Canadian dollars and converted to U.S. dollars using the exchange rates on May 9, 2025 and August 15, 2025 of approximately USD $1 to CAD $1.388124 and USD $1 to CAD $1.378694, respectively, which were the payment dates of the bonuses. (5)The amount disclosed consists of (a) $24,923 of personal security expenses as part of our executive security program consisting of security risk assessments in connection with his appointment as Chief Executive Officer, calculated at the actual cost to us, (b) $12,094 of deferred profit sharing plan contributions, and (c) company-paid life insurance premiums, which includes dependent life insurance, a benefit offered to Canadian employees. Other than the personal security expenses, these amounts were paid in Canadian dollars and converted to U.S. dollars using an average exchange rate in 2025 of approximately USD $1 to CAD $1.397716. (6)The amount disclosed consists of (a) $14,000 of 401(k) matching contributions and (b) company-paid life insurance premiums. (7)The amount disclosed represents a sign-on bonus paid to Ms. Reuter in connection with her commencement of employment in January 2024. (8)The amounts disclosed represent the portion of a restricted cash award that was vested and paid in fiscal year 2024. The restricted cash award was granted as a portion of Mr. Fong’s 2023 refresh RSU award and was paid in four equal quarterly installments starting on August 15, 2023, subject to continued service through each applicable vesting date. (9)The amount disclosed represents (a) the remaining portion of a discretionary cash bonus related to fiscal year 2022 and (b) the portion of the restricted cash award described in footnote (8) above that was vested and paid in fiscal year 2023. (10)During 2023, each named executive officer was granted an RSU award subject to a liquidity event-based vesting condition (which constitutes the performance condition) and service-based vesting conditions. As of the applicable grant date, we had not recognized stock-based compensation expense for these awards because achievement of the liquidity event-based vesting condition, as the performance condition, was not deemed probable as of any such date. As a result, no value is included in the table for these awards. The liquidity event-based vesting condition was satisfied on September 18, 2023 upon the effectiveness of the registration statement on Form S-1 filed in connection with our initial public offering, and as a result, we began recognizing stock-based compensation expense upon satisfaction of service-based vesting conditions for these awards following our initial public offering. Assuming achievement of the liquidity event-based vesting condition, the aggregate grant date fair values of the RSU awards for each of Ms. Simo and Mr. Fong were $10,735,546 and $3,766,854, respectively, computed in accordance with ASC Topic 718. See Notes 2 and 12 to our consolidated financial statements included in the Annual Report for the assumptions used in calculating these values. The amounts disclosed reflect the accounting cost for these equity awards and do not reflect the actual economic value that may be realized by any of our named executive officers. (11)As described previously, the unvested portion of all of Ms. Simo’s outstanding RSU awards and 2022 PSU were forfeited upon her resignation as our Chief Executive Officer on August 15, 2025 and with respect to her director RSU award, upon her resignation as a director on November 24, 2025. (12)The amount disclosed includes an RSU award granted to Ms. Simo in connection with her continuing service as a director following her resignation as our Chief Executive Officer pursuant to our Non-employee Director Compensation Policy. The grant date fair value of this RSU award was $175,021.FY2025
- 5Morgan FongChief Legal and Global Affairs OfficerFY2025
Named executives and their total pay, from the Summary Compensation Table of the latest proxy.
Pay
See allMaplebear paid its 5 named executives $91.7M in total in FY2025 (Dec). CEO Chris Rogers was paid $29.8M of that.
| Name | |||
|---|---|---|---|
| Chris RogersChief Executive Officer | Not disclosed | Not disclosed | |
| Fidji SimoFormer Chief Executive Officer | |||
| Emily ReuterChief Financial Officer | Not disclosed | ||
| Daniel DankerFormer Chief Product Officer (1)Aggregate grant date fair values are computed in accordance with ASC Topic 718. See Notes 2 and 12 to our consolidated financial statements included in the Annual Report for the assumptions used in calculating these values. The amounts disclosed reflect the accounting cost for these equity awards and do not reflect the actual economic value that may be realized by any of our named executive officers. See the section titled “—Outstanding Equity Awards at 2025 Fiscal Year-End” for additional information. (2)The amount disclosed includes a statutory unused vacation payout of $63,537. Mr. Rogers’ base salary earned in 2025 and statutory unused vacation payout was paid in Canadian dollars and converted to U.S. dollars using an average exchange rate in 2025 of approximately USD $1 to CAD $1.397716. (3)The amount disclosed represents a discretionary bonus in lieu of amounts that would have otherwise been payable to Mr. Rogers under the CBO Bonus Plan. This bonus was paid in Canadian dollars and converted to U.S. dollars using the exchange rate on September 26, 2025 of approximately USD $1 to CAD $1.391239, which was the payment date of the bonus. (4)The amount disclosed represents bonuses paid under the CBO Bonus Plan. These bonuses were paid in Canadian dollars and converted to U.S. dollars using the exchange rates on May 9, 2025 and August 15, 2025 of approximately USD $1 to CAD $1.388124 and USD $1 to CAD $1.378694, respectively, which were the payment dates of the bonuses. (5)The amount disclosed consists of (a) $24,923 of personal security expenses as part of our executive security program consisting of security risk assessments in connection with his appointment as Chief Executive Officer, calculated at the actual cost to us, (b) $12,094 of deferred profit sharing plan contributions, and (c) company-paid life insurance premiums, which includes dependent life insurance, a benefit offered to Canadian employees. Other than the personal security expenses, these amounts were paid in Canadian dollars and converted to U.S. dollars using an average exchange rate in 2025 of approximately USD $1 to CAD $1.397716. (6)The amount disclosed consists of (a) $14,000 of 401(k) matching contributions and (b) company-paid life insurance premiums. (7)The amount disclosed represents a sign-on bonus paid to Ms. Reuter in connection with her commencement of employment in January 2024. (8)The amounts disclosed represent the portion of a restricted cash award that was vested and paid in fiscal year 2024. The restricted cash award was granted as a portion of Mr. Fong’s 2023 refresh RSU award and was paid in four equal quarterly installments starting on August 15, 2023, subject to continued service through each applicable vesting date. (9)The amount disclosed represents (a) the remaining portion of a discretionary cash bonus related to fiscal year 2022 and (b) the portion of the restricted cash award described in footnote (8) above that was vested and paid in fiscal year 2023. (10)During 2023, each named executive officer was granted an RSU award subject to a liquidity event-based vesting condition (which constitutes the performance condition) and service-based vesting conditions. As of the applicable grant date, we had not recognized stock-based compensation expense for these awards because achievement of the liquidity event-based vesting condition, as the performance condition, was not deemed probable as of any such date. As a result, no value is included in the table for these awards. The liquidity event-based vesting condition was satisfied on September 18, 2023 upon the effectiveness of the registration statement on Form S-1 filed in connection with our initial public offering, and as a result, we began recognizing stock-based compensation expense upon satisfaction of service-based vesting conditions for these awards following our initial public offering. Assuming achievement of the liquidity event-based vesting condition, the aggregate grant date fair values of the RSU awards for each of Ms. Simo and Mr. Fong were $10,735,546 and $3,766,854, respectively, computed in accordance with ASC Topic 718. See Notes 2 and 12 to our consolidated financial statements included in the Annual Report for the assumptions used in calculating these values. The amounts disclosed reflect the accounting cost for these equity awards and do not reflect the actual economic value that may be realized by any of our named executive officers. (11)As described previously, the unvested portion of all of Ms. Simo’s outstanding RSU awards and 2022 PSU were forfeited upon her resignation as our Chief Executive Officer on August 15, 2025 and with respect to her director RSU award, upon her resignation as a director on November 24, 2025. (12)The amount disclosed includes an RSU award granted to Ms. Simo in connection with her continuing service as a director following her resignation as our Chief Executive Officer pursuant to our Non-employee Director Compensation Policy. The grant date fair value of this RSU award was $175,021. | Not disclosed | Not disclosed | |
| Morgan FongChief Legal and Global Affairs Officer |
of each named executive, from the Summary Compensation Table of each proxy.
Peers18
See allThe FY2025 (Dec) proxy of Maplebear names 18 peer companies for pay. Among Maplebear and these peers, CEO pay was 4th highest of 14 and total shareholder return was 6th highest of 14.
4th highest of 14in Maplebear and its pay peers, FY2025 (Dec) by CEO pay:
$431.9K$47.0M
6th highest of 14in Maplebear and its pay peers, FY2025 (Dec) by total shareholder return:
$22$456
The comes from the company's proxy. CEO pay and of each company come from its own Pay versus Performance table for the same fiscal year.
Board1
See all- Meredith Kopit LevienDirector · 3 yr on the boardIndependentAudit, Compensation—Paid as an executive
The board of the latest proxy (FY2024).
Activity
Filings6
See all| Proxy statement | DEF 14A | Apr 9, 2026 | FY2025 |
| Annual report | 10-K | Feb 26, 2026 | FY2025 |
| Proxy statement | DEF 14A | Apr 8, 2025 | FY2024 |
| Annual report | 10-K | Feb 28, 2025 | FY2024 |
| Proxy statement | DEF 14A | Apr 17, 2024 | FY2023 |
| Annual report | 10-K | Mar 5, 2024 | FY2023 |
